Philippines Nominated as Most Desirable Country in Global Travel Awards

The Philippines has earned a major international nod after being nominated as one of the Most Desirable Countries Worldwide in the Wanderlust Reader Travel Awards 2025. This recognition comes from Wanderlust, a well-known travel magazine in the United Kingdom, where readers vote for the destinations they love most.

Also read: Cebu Travel Guide 2025: Best Things to See, Eat, and Do

The nomination shows that travellers around the world continue to be drawn to the country’s natural beauty, rich culture, and welcoming people. It is a proud moment for the Philippines and a sign that the global travel community sees its full potential.

Cebu and Palawan Also Make the List

Cebu | Richie Chan via Canva Pro

On top of the national recognition, two of the Philippines’ top destinations have also made it to the shortlist. Cebu has been nominated for Most Desirable Region Worldwide, while Palawan is in the running for Most Desirable Island Worldwide.

Travellers know these places well. Cebu is a mix of nature, history, and city energy, while Palawan continues to impress with its limestone cliffs, clear lagoons, and quiet beach towns. These nominations reflect the kind of travel experiences that stay with visitors long after their trip.

El Nido | BORIS G via Flickr

The Philippines also stands out in several other categories, including culture and heritage, nature and wildlife, gastronomy, adventure travel, and sustainability. This shows that the country is not just about scenic views. It also offers meaningful, diverse, and responsible travel experiences.

Why This Global Recognition Matters

According to Tourism Secretary Christina Frasco, the nominations highlight the country’s strength as a destination and the warmth of its people. She encouraged everyone to vote and support the country’s place on the global stage.

Tourism awards like this go beyond trophies. They help boost interest in the Philippines, attract more visitors, and support local communities that rely on tourism for their livelihood.

Voting is open until 27 October 2025. Winners will be revealed on 5 November 2025 during an event at the National Gallery in London. You can show your support by visiting the official Wanderlust website and casting your vote.

Also read: Palawan 2025: The Ultimate Guide to the Must-See Spots on the World’s Best Island

Whether your favourite memory is from a trip to Palawan, a cultural tour in Cebu, or a food crawl in Metro Manila, this is a chance to help the Philippines shine in front of a global audience.

Published at


About Author

Jeliefer Sumaya

Jeliefer is a laid-back storyteller who thrives on turning simple moments into unforgettable tales. When she's not writing, she’s spending quality time with her kids, unwinding with a good movie, or finding inspiration in everyday life. For her, it’s all about keeping it real and cherishing life’s little joys.

Brand Managers!

Want to see your brand or business in this story?

Talk to us now

Subscribe our Newsletter

Get our weekly tips and travel news!

Recommended Articles