Here’s something to chew on today. Jollibee Chickenjoy ranks as one of the best fast food chicken brands in the United States (U.S.). We couldn’t be prouder!
An American lifestyle website, redbook, released its most recent best fast food fried chicken list to celebrate the U.S.’s National Fried Chicken Day on 14 Oct 2020. Jollibee Chickenjoy ranks fourth on the list of 12, outdoing the likes of McDonald’s, Kentucky Fried Chicken, and Shake Shack.
True to the crispy chicken dish loved by Filipinos and foreigners alike, Jollibee Chickenjoy is described as a signature offering of a “Filipino fried chicken chain that’s about to take over the United States”.
A timeless love for Jollibee Chickenjoy
This isn’t the first time that Jollibee Chickenjoy has gained praise beyond Philippine shores, though.
Last year, Jollibee figured prominently in a feature by The New York Times. Its publication followed the opening of the Filipino fast food chain’s first Manhattan branch in late 2018. Here’s a sneak peek of the article, which pretty much read like an ode to beloved Jollibee Chickenjoy; “[t]he pleasures of Chickenjoy, as it’s called, are immediate: The sheath of skin is as craggy as a thunderhead, crannies and crunch multiplying. Underneath, the flesh is juicy, with its own generous measure of salt and secret seasonings, if not quite as potent as the skin’s.”
On the other hand, in 2017, another American food website called Food Beast tagged Jollibee Chickenjoy as among the best fried chicken dishes in the U.S. The list placed Jollibee Chickenjoy in the top three!
Jollibee through the years
Jollibee started out as a small Filipino franchise specialising in ice cream and burgers in the late ’70s. Its first branch in Cubao opened with the Yumburger as its poster product, alongside chilled creations of a local ice cream brand.
Fast forward to 2020: Jollibee has become an icon worldwide, boasting 37 branches in the U.S. alone. We’re not even going to try counting how many branches there are in the Philippines. There are just too many!
Woohoo, way to go, Jollibee. Isa pa, isa pang Chickenjoy!